Who Needs a Marketing Budget? POSTPONED UNTIL FALL
Do you include marketing in your annual budget? Or is it an afterthought that gets relegated to what's "left over" after all the bills are paid? How do you decide how much is enough to spend on marketing?
If the purpose of marketing is to create a customer, and therefore revenue, marketing is the means to grow your business. Yet many businesses have no set plan or budget. If you've ever spent money on marketing that didn't bring a return, if you've ever felt overwhelmed by all the possible marketing activities and companies selling you SEO, social media, email marketing, etc., then this workshop is for you.
You'll discover how to: 1. Develop a marketing plan and budget that fits your business goals 2. Figure your return on investment for your marketing dollars 3. Decide what is the right marketing approach and how much you'll need to set aside to produce the results you want.
Our presenter will be Jayne Burch, founder of Marketing Monsoon, LLC. Jayne has helped hundreds of business owners to develop automated marketing systems with their website. She has a background in organizational and leadership development, is a Graduate Master Business Coach. Marketing Monsoon, LLC works with HR consulting, alternative healthcare and wellness companies, and green engineering companies looking to become the market leader in their specialty. In 2018, Marketing Monsoon will be opening the Monsoon Inbound Academy, a training and group consulting program designed for the internal marketing and sales teams.
Date and Time
Wednesday May 9, 2018
8:30 AM - 10:00 AM EDT
8:30 - 10:00 a.m.
Location
GBACOC
218 E. Grand River Ave., Brighton 48116
Fees/Admission
No charge to attend.