Lead Generation: Maximizing your Chamber Membership

Tuesday, November 14
Lead Generation- Maximizing Your Chamber Membership.  In this one-hour session, we will look at the various ways you can maximize your chamber membership by capturing leads and a high-level marketing system to nurture those leads that will turn them into customers.  Research shows that at a given point in time, only 3% of the market are ready to purchase instantly, another 7% in a short time, while another 30% may be prepared in the future.  It is also proven, that people do business with people (not businesses), and more specifically with people they know and trust.  A solid marketing system, captures leads, and through a process that resonates to your target client, nurtures those leads into customers.  The second part of this session will focus on a high-level marketing system to help you nurture your leads.  Our presenter is Cheryl Wasilewski, founder of JCW Marketing.  Cheryl has over 25 years of experience as a leader in global sales, and expertise in the management of multicultural teams.  With a strong track record of building value-driven relationships with both customers and joint venture partnerships, Cheryl has consistently delivered exceptional performance and exceeded annual revenue objectives.  A light lunch will be provided.  Register online at brightoncoc.org.
Time:  9:00 - 10:30 a.m.
Location:  GBACOC, 218 E. Grand River Avenue, Brighton 48116